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E-commerceWeb2025

MISHKI

Multi-app Next.js e-commerce: a B2C site and a B2B site sharing one codebase.

Overview

MISHKI brings two distinct applications onto one codebase: on the consumer side, a shop alongside a blog, a rituals section and a podcast; on the professional side, a B2B area with catalog, orders, invoices and discount protocols.

The challenge was hosting two very different purchase journeys - a consumer cart on one side, recurring orders and per-client pricing on the other - without duplicating the domain logic.

Highlights

  • Two Next.js apps on a shared foundation
  • B2C: shop, blog, rituals, podcast
  • B2B: catalog, orders, invoices, discount protocols
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